“How did you guys do it?” is probably the most complicated, short question we are asked.

First, because we did not even scratch the surface of who we are or our dreams, it's difficult to explain doing “it.” Second, because we didn't just do one specific thing. Even getting to a “we” wasn't easy, and realistically it wasn’t our doing.

It wasn't just because we attended the same college, but more about us being selected as roommates. “We” kind of happened before we knew what it really was and the Excellence “we” could be.

2005 Suny Cobleskill , NY (Left to Right - Illy , Gilly)

Embarking on something great doesn’t just happen. It is the result of a series of everyday happenings that work together to bring you something great.

So maybe that's our secret. We show up. Everyday. Armed with what we call “life’s essentials;” family, brotherhood, creativity, excellence, and love.

So, see this new venture as our invitation to see, experience, and wear the different parts that are the “we” you see.